Not all interesting old signs need be made of paint on brick. I've never heard of it (perhaps I'm sheltered or something), but the Snoboy brand is apparently still in use by what is now Amerifresh Corporation, a produce marketer. The brand dates to 1925, and this
particular trademark was in use from 1960 to 1985.
The sign is in front of what is now a Sharing and Caring Hands location, apparently appropriately being preserved for posterity. According to this
Flickr user, this used to be the headquarters of Pacific Gamble Robinson, a predecessor of Amerifresh.
525 N. 7th St.
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